Generate the data that you need to fully explore DMSample use cases by creating
and running the Initialize Application case. By initializing DMSample data, you populate
database tables with sample customer and analytical records, simulate the previous
customer interactions and survey results, create simulation data sources, and generate
work assignments that you can view in the Case Manager portal.
Before you begin: Configure your operator ID with the following settings:
In the header of Dev Studio, click CreateNewInitialize Application.
On the Initialize Application tab, initialize the case by
Complete all case stages by following on-screen instructions.
Each stage contains a detailed description of the artifacts that you generate
by progressing through the case.
Verify that the system populated Interaction History reports with impressions
In the header of Dev Studio, click ConfigureDecisioningMonitoringInteraction History.
Check if the Interaction History reports contain data.For example:
Interaction History is the data layer that stores all interactions
with customers. The interactions consist of customer responses to given
propositions. By providing Interaction History records to a
next-best-actions strategy, you can discover which proposition your
customer is most likely to accept.
Verify that the system created data sources for Visual Business Director:
In the header of Dev Studio, click ConfigureDecisioningMonitoringVisual Business Director.
Check if Visual Business Director data sets contain data.For example:
With Visual Business Director, you can visualize decision results and
fully understand the likely impact of each decision before you make that
Verify if the system created adaptive models:
In the header of Dev Studio, click ConfigureDecisioningModel Management.
Check if the Model Management landing page
contains models.For example:
Click a model name to view the reports.
Adaptive models calculate who is likely to accept or reject an offer
by capturing and analyzing response data in real time. With adaptive
models, you can select the best offer for your customer without
providing information on previous interactions.
Verify that the event browser, which contains the Customer Movie timeline,
In the navigation pane of Dev Studio,
Expand the Data Model category, and then click
Click any Data Flow rule that writes data in the event store, for
example, Offer CMF.
On the Data Flow tab, right-click the
Event summary convert shape, and then click
On the clipboard page, copy a customer ID from the
In the header of Dev Studio, click ConfigureDecisioningInfrastructureCustomer MovieEvent Catalog.
In the Action column, start a run for the data
flow that you selected in step 7.c by clicking Start.
When the data flow runs in the event catalog are completed, click the
Event Browser tab.
In the Search criteria section, in the
Customer ID field, enter the customer ID that
you copied in step 7.e.
Click Find events.
Check if the customer timeline contains events of various types.For example:
In the event catalog, you can create multiple event types to collect
customer data from specific input streams or batch uploads. With
Customer Movie, you can make informed and personalized decisions for