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Mapping offer weight

Updated on January 22, 2021

Customize the importance of the questions that the customers answer during offer selection. For example, raise the importance of the question that determines the number of devices that the customer has by increasing the weight of the individual answers.

Every question has a specific weight that decides the impact of the answer on the final offer. The weight is based on the answers that customers provide to questions that are displayed during offer selection.
Note: This task describes manual offer weight mapping. You can also import a CSV file with a pre-made mapping.
Before you begin: Save the ChoiceOfferWeightage rule to your implementation layer's Artifacts ruleset.
  1. In the header of Dev Studio, click Launch web interfaceCustomer Decision Hub.
  2. In the Pega Customer Decision Hub portal, click the Configuration icon, and then click Profile preferencesOffer weightage mapping.
  3. Click Add offer weightage.
  4. Name the mapping instance.
  5. Complete the fields by selecting values from the following drop-down lists, depending on your scenario:
    1. Issue
    2. Group
    3. Offer
    4. Question
    5. Answer
    For example: To acquire a client who travels a lot for work, select: Acquisition, Mobile, Mobile Traveller, International roaming, Often.
  6. In the Offer Weightage field, define a weight from 0 to 1.
    Assign weight to individual answers to customize the way in which they influence the offer.
  7. Click Save.

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