Profile preference logic is a process that increases the weight of individual propositions. Customize the preference logic by creating questions, mapping them to offers, and then assigning weight to each question.

• Configuring question categories

  Manage the following categories of questions that display in the Customer Service Interaction Portal on the Customer retention screen: TV, Phone, Internet, Mobile, and Discount.

• Configuring questions

  Create questions and define the answers that help the user to find offers that are most suited to their preferences. For example, you can create a question that determines how many devices the customer uses to have the application suggest a suitable offer based on the answer. You can also delete questions that you no longer need.

• Mapping offer weight

  Customize the importance of the questions that the customers answer during offer selection. For example, raise the importance of the question that determines the number of devices that the customer has by increasing the weight of the individual answers.