When a Campaign completes its execution cycle, it moves to the wrap-up stage. In this stage, the marketers can utilize the Wrap-up button or the Wrap-up action (in the Actions menu) to complete the Campaign.
As part of this action, the marketer can enter any additional remarks on the Campaign and classify it based on its outcome into one of four categories: Successful, Not successful, Neutral, or Not specified.
Upon submission of this action, the Campaign transitions to the completed stage. Users can no longer make any edits to this Campaign.