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Introduction to Pega Customer Service

Updated on October 4, 2021

Pega Customer Service provides a rich set of features designed to enhance the customer experience, improve user productivity, and increase customer satisfaction. Industry versions of the application for financial services, healthcare, insurance, and communication provide additional features and industry-specific interfaces.

Pega Customer Service Implementation Guide Pega Customer Service Implementation Guide

The Pega Customer Service applications offer these key capabilities:

Real-time, omni-channel AIDeliver consistent and personalized customer service experiences across phone, web, email, chat, and more without losing the context of the conversation.
AI-guided interactions:Pega’s AI-Augmented agent capability learns from your top agents for optimal next-best-action guidance.
Dynamic case managementConnect people, contact center systems, and processes for end-to-end visibility and resolution.
Contextual digital self-service:Make your website experiences more effective by infusing context with personalized offers for increased customer engagement.
Robotic desktop automation:Optimize and automate mundane processes with a personal robot. These are available for every agent.
Chatbots and virtual assistantsDeploy conversational interfaces and AI-powered email to speed up responses using Pega’s Intelligent Virtual Assistant.
Integrated computer telephony integration (CTI)Personalized screen pops within the agent desktop using (CTI).
Knowledge management articles and troubleshootersSupport for curated articles and troubleshooting.
Real-time co-browseShare the same webpage with just a single click. This can be done between two or more parties.
Web/mobile mashupEmbed self-service options throughout your customer journey.
Personalized desktop with industry viewsAdapt to each customer need across multiple vertical industries.

Exploring the capabilities by using the sample data

To learn about the application capabilities, you can install sample data so that you can test the out of the box service request types.


Pega Customer Service 8.7 Pega Customer Service for Communications 8.7 Pega Customer Service for Financial Services 8.7 Pega Customer Service for Healthcare 8.7 Pega Customer Service for Insurance 8.7

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