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Pega Sales Automation for Healthcare Product Overview

Updated on October 5, 2021

Pega Sales Automation™ for Healthcare singularly provides the capabilities needed today to gain and retain healthcare members. End-to-end sales automation for group and individual health coverage streamlines and shortens sales cycles, making every agent a top performer. Intelligent sales guidance for government- sponsored and commercial health insurance personalizes new business and renewal journeys, driving user satisfaction and boosting win rates.

Typical sales applications do little more than capture data and are largely disconnected from enterprise systems and the actual sales process. Managers and representatives end up using different systems or manually created spreadsheets, reports, and forecasts. Sales methodologies are inconsistently applied, and the selling process cannot be adjusted to accommodate variations such as business units, geography, the customer, sales teams, or the representatives.

Today, with more individuals and agents shopping annually for health coverage online, at kiosks, and on various devices, there are new opportunities to take the lead and grow. With healthcare decisions moving closer to consumers and retail expectations rising, customer acquisition and renewal success increasingly depends on your ability to help users navigate complexity and feel good about their purchasing experiences. Pega Sales Automation™ for Healthcare brings efficiency, agility, convenience, and performance to health insurance sales so you can slash sales cycles, boost win rates, and build market share while the industry continues to transform.

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