Create texts that are simple, clear, direct and informative. This is especially helpful to those whose native language is not English.

• Be clear.

  Use simple sentences to communicate. Avoid uncertainty when providing instructions.

• Be specific.

  Write exactly what you need to communicate. Be precise and only include the necessary details.

• Be consistent.

  Your style, structure, format, and use of terms should be consistent.

• Use the active voice.

  The active voice is concise and direct.

• Use the present tense.

  Avoid the word “will” in your sentences.

• Put statements in the positive form.

  A positive statement is comparable to using the active voice.

• Use parallel structures.

  Elements (such as bulleted lists) that are alike in function should be alike in construction.

• Use sentence variety.

  Vary the length of your sentences. Avoid beginning sentences in the same way.

• Use a variety of formats.

  Bulleted lists, numbered lists, tables, etc.

• Use a conversational style without the jargon.

  Use the second person singular (you).