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Value Finder discovers opportunities to improve the next-best-action strategy

Updated on January 22, 2021

Pega Customer Decision Hub has a new analytics capability that you can use to pinpoint bottlenecks in engagement policy rules and to identify under-served customers. Value Finder highlights opportunities to improve engagement and provides recommendations for achieving improved engagement, for example, by creating relevant actions or treatments that will appeal to an audience, or by loosening rules that are too restrictive.

For more information, see Identifying opportunities to improve next-best-action strategies with Value Finder.

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